If you involve yourself in drives to raise money for a worthy cause or invite someone to an event or sell something you need to make a solicitation letter. This letter serves a purpose more than just asking for donations – it also shows formality and professionalism.
Solicitation Letter Templates
What is a solicitation letter?
You use a solicitation letter to try to persuade an organization or individual to act in a certain way. Generally, you send these letters to:
- Sell something
- Request for donations
- Request a person’s presence at an event
Whichever case, the language you use in a solicit letter is that of persuasion where you explain the advantages of accomplishing the needed actions along with clear and specific instructions for how to act.
A letter sent to business establishments is typically composed to invite donations, quotations, and tenders. Because of this, the letter must include the details of the services requested along with the terms and conditions of your agreement.
This letter should have a standard business letter format where the contents are clearly expressed. This shows your readers respect to give you a better likelihood of success. In addition, the letter must also state the expected actions you want from the reader like when you expect a donation or a response.
Why do you need this letter?
The most effective way of providing potential donors with all of the details about your cause, project or non-profit organization to get funding is through a solicitation letter for donation. These letters are primarily meant to raise funds for nonprofit projects and good causes.
You can search for a solicitation letter template online, the contents of which you can use to conveniently draft your own document. Aside from their usual purpose of donation or fundraising, these letters have common parts.
For one, they all have a number of essential elements. The letter should include information about the event, charity programs or activities. It must also attract the attention of your readers and inspire them to donate money for your cause.
What to remember when writing this letter
You can also consider a solicitation letter as a business letter – the main purpose of which is to raise money from potential sponsors of donors. When composing the letter, remember that this letter should be ideally just a page long and should comprise no more than 400 words.
Maintain a tone of formality and politeness without sounding too imploring. Here are some pointers to consider when you’re thinking about creating your own solicitation letter templates:
- State the necessity
Try to find a catchy way of expressing the necessity of donations in your letter. Make sure that you retain the reader’s attention and encourage them to give the support you need. Your explanation for the need for funds should be both concise and precise.
- Include utility details
Always make it a point to inform your readers as to where their donations will go. To do this, you have to include the details about how you plan to use the funds.
- Be as specific as possible
When asking for donations or funds, you should be very specific about the total amount your organization needs. Also, provide your readers with an explanation of the donation process.
- Set a deadline
This gives your letter a sense of urgency to motivate your potential donors to send their donations in a timely manner.
- Include a postscript
Including a PS to your letter reiterates the main points in a precise manner. This serves as a good reminder to your readers about the events and the funds you need – but this is not a requirement.
Solicit Letters For Donation
How do you write a solicitation letter?
A solicitation letter is a very effective way to raise money for a worthy event or cause. Although it might sound easy, raising such funds can be a challenging undertaking and the first step to take in this undertaking is to write the perfect letter.
If you find it too difficult to write this letter, the use of solicitation letter templates can make things easier. Just make sure that you keep your letter clear and concise while still retaining the specific details. The major parts of this letter are:
- The letter’s purpose
You should state the purpose of why you’re writing the letter to the recipient. You should mention the exact and reasonable amount that you expect to receive. Generally, you write these letters to request volunteers, sponsorship or campaign participation or for financial support.
- The donation or request’s purpose
This is an important piece of information too. For instance, if the purpose of your donation is to organize fundraising programs, campaign donors will feel convinced to give donations.
It would be a good idea to state the details of your association or organization involved in these worthy causes. Also, state the time period your organization plans to work on the event or cause.
- How you will use the donations
It is always appropriate when requesting financial support from prospective donors to mention how you plan to use their donations. Providing detailed information about the donation’s proper use and how everything can be effectively utilized can inspire your potential donors to make their contributions. You may also summarize your campaign’s final results in 1 to 2 paragraphs.
- State the target of your fundraising event
Mentioning the target of your fundraising event to meet your purpose gives potential donors a sense of how large your project will be. You should provide your monetary goal’s exact amount. Providing this gives your donors an understanding of how they can contribute a reasonable share to make the campaign successful.
It is also appropriate to give suggestions to donors of the amount you expect from them so that you can achieve your target amount. Give them a short explanation of how each individual’s contribution can help you and how their donations can help those in need. This will help you convince other donors to contribute more donations.
- Details about donation forms, deadlines, and submissions
You should provide your readers with specific and clear information about your donation forms and other documentation that will help them complete the donation process. Remember to provide your readers with your contact details including the business address where they can send or submit their donations.